IHG Rewards Club is coming in July 2013
123
IHG Rewards Club is coming in July 2013
TOHOLOGY, 30 June 2013

Tomorrow, July 1, 2013, Priority Club Rewards will be rebranded and renamed IHG Rewards Club. Rebranding will strengthen the link between InterContinental Hotels Group (IHG) and all of those brands. As a result, members will discover more hotels, as well as new benefits.

IHG today

9 brands in nearly 100 countries and over 675,000 hotel rooms worldwide.

Let’s take a glance at main changes and new benefits of IHG Rewards Club.

Design

Loyalty programme card, then

Loyalty programme card, now

Priority Club Rewards design

IHG Rewards Club design

Benefits overview

  • Free Internet
    IHG Rewards Club will provide members with free Internet in all 4,600 hotels, starting with Elite (Gold, Platinum, Ambassador) members in July 2013, and available to all members in 2014.
  • Fast track to Elite status
    Ability to earn Elite status faster by staying in more than two of brands.
  • Reward Nights now count
    Reward Nights will count toward earning Elite status.
  • Nights earned beyond
    Effective from July, Platinum Elite members’ “extra” nights will roll over toward maintaining their status in their next membership year.

Earning structure

READ ALSO

Traditional event “In the company of your HRS friends” was organized at Lotte Hotel St. Petersburg by HRS – Hospitality & Retail Systems, one of Oracle’s largest hospitality partners worldwide. TOHOLOGY prepared exclusive photography coverage of the event.

What are the candidate requirements at luxury hotels at the Canadian chain Four Seasons? What is more important, specialised education or experience?

Young and popular in the USA Hotel Indigo chain continues to expand in Europe with opening of the Hotel Indigo Berlin – Centre Alexanderplatz, which is already the second hotel of this chain in Germany.

For hotels, budget season is the main event of the year, a time when owners and operators battle it out in the ring over next year’s spending. It’s often a gruelling match, with round after round of negotiations that leave both sides exhausted and no clear winner.

COMMENTS
comments powered by HyperComments