As the hospitality industry begins to plan for recovery from COVID-19, marketing professionals across the globe find themselves in uncharted territory. In many cases, they are juggling the complex task of balancing limited resources, fluctuating economic conditions, and new traveller expectations with the right amount of communication and empathy. Here are three trends in the hotel business.
The World Tourism Organization with the contribution of its members and partners developed global guidelines to restart tourism and formulate a sector-wide response to the unprecedented challenge of the COVID-19 pandemic. Action plan includes the most effective manners to make travel safe and seamless to all – workers, companies, destinations and travellers.
In the face of an unprecedented challenge, the World Tourism Organization (UNWTO), with the support of the World Health Organization (WHO), calls on innovators and entrepreneurs to put forward new solutions to help the tourism sector recover from COVID-19.
The hospitality industry has become the great personalization race. With so many on-demand consumer and e-commerce platforms, today’s travellers are used to interacting with their favourite brands and services at the touch of a button and at their convenience. Amadeus and other leading technology providers partnered with h2c research company to learn how hoteliers are using technology today to enhance the guest experience.
TravelClick, an Amadeus company, announces that Radisson Hotel Group has endorsed the use of TravelClick’s powerful Demand360 to be progressively rolled out across its hotels in Europe, Middle East and Africa (EMEA).
1.5 billion international tourist arrivals were recorded by the World Tourism Organization (UNWTO) in 2019, globally. A 4% increase on the previous year which is also forecast for 2020, confirming tourism as a leading and resilient economic sector
Travel sellers in India will have access to the airline’s full international content, while travel sellers in the rest of the world will have access to the full range of Air India’s content, both domestic and international.
ICCA, the International Congress and Convention Association, has announced the January 2020 launch of its “ICCA Association Community”. Offering education, connections, tools and resources to assist and support international associations in organising more effective meetings, the new platform will officially welcome association executives into ICCA’s global association meeting community as affiliates.